10 yoe mostly as a frontend dev and not sure what to do next

Hi all, My experiences don't include any "top companies" and I don't have a cs degree. Most of my experience is on the frontend with popular technologies such as React and TypeScript. What do you recommend? Should I look for jobs in "top companies" such as FAANG, Stripe, etc. or should I go for small startups? There seems to be lots of jobs from popular companies such as OpenAI and other hot upcoming startups but some of these have requested ex FAANG engineers. My ideal job would be Netflix but I feel like it's impossible to get an interview there. Also, should I invest time learning and setting up AI systems? My current job doesn't afford me this opportunity.